Topic: John Carlton

STOP RUNNING ADS UNTIL YOU LEARN HOW TO WRITE THEMMy career is probably typical of most beginning marketers, I started running ads in my local newspaperbefore I had a clue what I was doing.From time to time I visit online classified ...
Do you know what a "swipe file" is? You should, because it can save you thousands of dollars if you were considering going the professional route and hiring a copywriter. A swipe file is simply a collection of winning ads and sales ...
If you would like to know a truly excellent and the most effective way to writing bullets that builds mental tension in your prospect to the point which they have to buy your product to discover the answer... then this will be ...

5 Ways to Write Killer Salesletters

A salesletter is the copy that you write in order to sell your producta and services online,be it on your blog,your website,advertising in another persons Ezine,e.t.c.It is essentially your digital salesman. The process of writing ...